The Dakota Watch Company has been in the watch business since 1945. With nearly 200 watch stores in regional malls, we have grown to be one of America's largest watch retailers.
All Dakota and Berenger watches come with at least a five (5) year guarantee from the date of purchase; and if you should ever be in need of service, our in-house watchmakers are ready to help.
Unlike other watch retailers, at Dakota Watch Company we sell you a product that we have designed, manufactured, quality controlled (we have an unmatched seven-step quality control program) and brought to the market...for considerably less than you would pay elsewhere.